Iper
The collaboration between Gruppo DigiTouch and IPER the GDO brand that, since 1974, has been the spokesperson for Italian spirit and convenience with the activation of online channels.
Challenge
Increase Brand Awareness and traffic to the website and maximize online and offline performance through new and impactful channels and formats
Activities
- Management and optimization of Media campaigns
- Production of creative content
Results
0
increase of the number of users one the website (H2 2019 vs H1 2019)
0
increase in the duration of the media session on the website (H2 2019 vs H1 2019)