CustomerTelecommunications

Customer Understanding

Through a user-centric approach, we transformed the B2B digital experience into a more consistent, evolving ecosystem capable of supporting business growth.

Customer Understanding
Challenge
Evolving B2B digital touchpoints and designing from the ground up the new digital ecosystem for large enterprises and Public Administration organizations.
Solution
Digitouch applied a continuous methodology based on User Research, Design Thinking, Co-Design and front-end development to redesign the user experience.

Used Technologies

Figma
Design System TIM
Modern Front-End Stack
Analytics
CRO tooling
"
The continuity of our collaboration enables us to develop a deep understanding of the business, its users, and their needs. This insight is the foundation for designing Business and Enterprise touchpoints that evolve alongside the market and support the long-term goals of its most strategic customers.
Alessio Angiolillo
Vice President Digitouch Customer